We are seeking a dynamic and experienced Sales Manager to lead our SDR/BDR team. This role is pivotal in building and maintaining a high-performance sales development team that contributes significantly to our sales pipeline. The Sales Manager will be responsible for hiring, training, coaching, and managing a team of SDRs/BDRs to achieve and exceed sales targets. Reporting directly to the COO, this position requires a strategic leader who can drive results through effective team management, data-driven decision-making, and close collaboration with sales and marketing teams.
Key Responsibilities:
Team Leadership and Development: Hire, onboard, train, and continuously coach SDRs/BDRs to ensure they have the skills, knowledge, and tools needed to be successful. Foster a high-performance culture that rewards excellence and encourages continuous improvement.
Strategy and Execution: Develop and implement strategic plans to meet or exceed sales development targets. Ensure SDR/BDR activities are aligned with marketing campaigns and sales goals.
Performance Management: Set clear team and individual performance metrics. Monitor and evaluate SDR/BDR performance against targets, providing regular feedback, coaching, and support to drive high achievement.
Process Optimization: Continuously assess and refine processes, methodologies, and tools to improve efficiency, effectiveness, and scalability of the SDR/BDR function.
Collaboration with Sales and Marketing: Work closely with sales and marketing leadership to ensure alignment on target accounts, lead qualification criteria, and campaign strategies. Ensure seamless lead handoff processes between SDR/BDR and sales teams.
Reporting and Analysis: Regularly report on team performance, pipeline impact, and key metrics to sales leadership. Use data to make informed decisions and to identify areas for improvement.
Market and Product Knowledge: Ensure the SDR/BDR team is knowledgeable about our products, services, and the competitive landscape. Encourage ongoing learning and professional development.
Qualifications:
- 3+ years of experience in sales development or inside sales, with at least 1 year in a leadership or management role.
- Proven track record of achieving and exceeding sales targets, and of leading teams to high performance.
- Strong understanding of sales development best practices, metrics, and processes.
- Proficient in CRM and sales enablement tools (e.g., HubSpot, Salesforce, LinkedIn Sales Navigator, Outreach).
- Excellent communication, coaching, and leadership skills, with the ability to motivate and inspire a team.
- Strong analytical and strategic thinking skills, with the ability to use data to inform decisions and strategies.
- Ability to work in a fast-paced, dynamic environment and to adapt to changing business needs and priorities.
